{"product_id":"100-heuristics-and-heuristic-models-dan-waite-9781917784184","title":"100 Heuristics and Heuristic Models: The Hidden Rules of Smart Thinking Used by Experts, Entrepreneurs, and Machines","description":"\u003cp\u003e\u003cb\u003eIf you don't recognize more than 7 of the heuristics listed on the cover, you're leaving mental efficiency-and smarter decisions-on the table.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eGet a practical edge with the \"100 HEURISTICS AND HEURISTIC MODELS - The Hidden Rules of Smart Thinking Used by Experts, Entrepreneurs, and Machines\" \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThis is your definitive guide to the shortcuts of smart thinking-\u003cb\u003e100 real-world heuristics\u003c\/b\u003e drawn from psychology, decision science, artificial intelligence, economics, and beyond. Whether you're navigating a career move, optimizing algorithms, or simply trying to make faster and better decisions, this book gives you the \u003cb\u003eultimate cognitive toolkit\u003c\/b\u003e.\u003c\/p\u003e\u003cp\u003eInside, you'll discover: \u003cbr\u003e✅ \u003cb\u003eCognitive Heuristics\u003c\/b\u003e - Mental shortcuts like availability, representativeness, and fluency that your brain uses every day (often without you realizing).\u003cbr\u003e✅ \u003cb\u003eDecision-Making Frameworks\u003c\/b\u003e - From satisficing to loss aversion, explore the core principles behind high-speed, high-stakes judgment.\u003cbr\u003e✅ \u003cb\u003eAI and Optimization Heuristics\u003c\/b\u003e - Learn the rules of thumb behind algorithms like A*, minimax, and hill climbing-without needing a computer science degree.\u003cbr\u003e✅\u003cb\u003e Behavioral \u0026amp; Economic Heuristics\u003c\/b\u003e - Use principles like the endowment effect, social proof, and temporal discounting to decode consumer and investor behavior.\u003cbr\u003e✅ \u003cb\u003eProblem-Solving \u0026amp; Learning Shortcuts\u003c\/b\u003e - From chunking and analogies to spaced repetition and the testing effect-leverage how we actually learn and remember.\u003c\/p\u003e\u003cp\u003eWhether you're a startup founder, designer, analyst, strategist, or student, these \u003cb\u003e100 mental shortcuts\u003c\/b\u003e will help you think more efficiently, communicate more persuasively, and act more decisively.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBonus: \u003c\/b\u003e Each heuristic comes with a brief, actionable explanation-plus curated suggestions for further reading if one particular model captures your interest.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eUpgrade your intuition. Make smarter bets. Learn how top thinkers in every field use heuristics to move faster than the rest.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eWhether you're a \u003cb\u003edecision-maker, strategist, designer, analyst, or simply someone serious about upgrading how you think and solve problems, \u003c\/b\u003e these heuristics will give you a high-leverage mental toolkit-shaped by science, refined by experience, and built for action. \u003cp\u003e\u003c\/p\u003eincludes \u003cp\u003e\u003c\/p\u003e✅ Cognitive Shortcuts That Work\u003cbr\u003e✅ Behavior-Based Decision Frameworks\u003cbr\u003e✅ Strategic Tools for Fast, Smart Action\u003cbr\u003e✅ Human and Machine Thinking Synergy\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Dan Waite\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 191778418X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781917784184\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Loco Tempus Limited\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/09\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 388\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.14lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.80d","brand":"Dan Waite","offers":[{"title":"Paperback","offer_id":47136657047807,"sku":"9781917784184","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ca91ad4c-a929-457b-b5d1-d17d5de8cc7e.jpg?v=1755024001","url":"https:\/\/www.whiterainbookhouse.com\/products\/100-heuristics-and-heuristic-models-dan-waite-9781917784184","provider":"WR Book House","version":"1.0","type":"link"}