{"product_id":"a-different-way-atul-s-thakkar-9798894857428","title":"A Different Way","description":"\u003cp\u003eThis brief book shares personal details of how three entrepreneurs created a humanity, values-based, and financially successful company. It was 1984, an exciting time in the newly born personal computing or networking industry. Nearly thirty years before the conscious capitalism movement began, and a decade or more before corporate social responsibility was a topic in boardrooms, the authors established Attronica Computers, Inc. Their belief was that financial and economic success would come from following moral or ethical, legal, and humanity-oriented business principles, while serving customers to achieve the same results for them. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhat you will learn from this book is that value-driven profitability comes from many opportunities in everyday business life. You will see them when you look at and hear the people around you: your employees, your customers. This book is written in quick-to-read, conversational format, with thoughtful discussion questions at the end of each chapter.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Atul S. Thakkar, Carol P. Cornwell\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798894857428\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Covenant Books\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/27\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 62\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.21lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.13d","brand":"Atul S. Thakkar","offers":[{"title":"Paperback","offer_id":47203254599935,"sku":"9798894857428","price":12.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_bfafd535-92e9-4f11-8320-198988522779.jpg?v=1756834810","url":"https:\/\/www.whiterainbookhouse.com\/products\/a-different-way-atul-s-thakkar-9798894857428","provider":"WR Book House","version":"1.0","type":"link"}