{"product_id":"a-rising-tide-susan-coleman-9780804773065","title":"A Rising Tide: Financing Strategies for Women-Owned Firms","description":"\u003cp\u003eWomen-owned firms represent an increasingly important segment of the small business sector. According to the most recent data from the U.S. Census Bureau, there were 7.8 million women-owned firms in the United States in 2007, generating $1.2 trillion in revenues and providing employment for 7.6 million people. \u003ci\u003eA Rising Tide\u003c\/i\u003e presents the financial strategies that have helped today's bold and creative women entrepreneurs to succeed.\u003c\/p\u003e \u003cp\u003eThe authors take a \"lifecycle approach\" in discussing the issues and strategies for different types of women-owned firms, from nascent and home-based firms to growth-oriented and technology-based enterprises. Each chapter includes real-world cases studies featuring women entrepreneurs as a way to bring the book's lessons to life. \u003c\/p\u003e \u003cp\u003eUniquely, this book ties together the latest research on financing women-owned businesses and its implications for actual or potential entrepreneurs. Drawing on the Kauffman Firm Survey, a longitudinal survey of over 4,000 new firms, the authors are able to provide particularly useful conclusions, making this a must read for the thousands of women who are starting or may start businesses in the next few years. \u003c\/p\u003e \u003cp\u003ePlease visit www.kauffman.org\/sketchbook.aspx?VideoId=1699151957001\u0026amp;type=M to view the book trailer.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Susan Coleman,Alicia Robb\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0804773068\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780804773065\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Stanford Economics and Finance\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/30\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.83lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.90w x 0.70d","brand":"Susan Coleman","offers":[{"title":"Paperback","offer_id":48443699724543,"sku":"9780804773065","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_82287feb-8de6-4eae-9b6f-ccbb5a97249a.jpg?v=1777207229","url":"https:\/\/www.whiterainbookhouse.com\/products\/a-rising-tide-susan-coleman-9780804773065","provider":"WR Book House","version":"1.0","type":"link"}