{"product_id":"adoption-of-innovation-alexander-brem-9783319145228","title":"Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation","description":"\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Alexander Brem\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3319145223\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783319145228\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Springer\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/21\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 230\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.13lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.56d","brand":"Alexander Brem","offers":[{"title":"Hardcover","offer_id":48996281352447,"sku":"9783319145228","price":109.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/adoption-of-innovation-alexander-brem-9783319145228","provider":"WR Book House","version":"1.0","type":"link"}