{"product_id":"advances-in-digital-marketing-in-moez-ltifi-9781032585123","title":"Advances in Digital Marketing in the Era of Artificial Intelligence: Case Studies and Data Analysis for Business Problem Solving","description":"\u003cp\u003eThis book highlights the technological advances that are transforming the future of digital marketing and covers important areas of research in this field. The book demonstrates advances in digital marketing as well as tools, techniques, methods and strategies based on artificial intelligence. It also identifies gaps in research into effective digital marketing tools, techniques and methods, and it bridges the interaction between digital marketing strategies and organisations' business plans, on the one hand, and customer relations, on the other, in the age of artificial intelligence.\u003c\/p\u003e\u003cp\u003eThis book presents the concepts and applications of digital marketing in the age of artificial intelligence to readers in a comprehensive manner. The book highlights the major breakthroughs and technologies in digital marketing for effective interaction, analysis, prediction and design to formulate the best strategy for a business by using artificial intelligence solutions. This enables specialists to apply advances in digital marketing in the age of artificial intelligence in the right way to serve customers and solve business problems in this competitive age.\u003c\/p\u003e\u003cp\u003eCovering the intersection of marketing and artificial intelligence, this book is a first-rate reference and an indispensable resource for business leaders, academics, salespeople, marketing professionals, managers, business owners, researchers, practitioners, instructors, college and university libraries, students, consultants, businesspeople, computer scientists, and customer-focused institutions.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Moez Ltifi\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032585129\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032585123\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e CRC Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/25\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 316\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.26lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 7.00w x 0.69d","brand":"Moez Ltifi","offers":[{"title":"Paperback","offer_id":48066743042303,"sku":"9781032585123","price":66.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7809629c-744e-46df-81fd-127c9f281c5a.jpg?v=1768680258","url":"https:\/\/www.whiterainbookhouse.com\/products\/advances-in-digital-marketing-in-moez-ltifi-9781032585123","provider":"WR Book House","version":"1.0","type":"link"}