{"product_id":"advertising-in-america-danielle-sarver-coombs-9781440877667","title":"Advertising in America: A Reference Handbook","description":"\u003cp\u003e\u003cb\u003eThis book provides an accessible resource for understanding the world behind the advertising jingles and Super Bowl commercials and digital \u003c\/b\u003e\u003cb\u003ealgorithms\u003c\/b\u003e\u003cb\u003e.\u003c\/b\u003e Advertising has become a ubiquitous force in American life, penetrating almost every aspect of our daily routines. Additionally, as technology has evolved throughout American history, so too has advertising proliferated as media has become increasingly sophisticated and ever-present, whether it takes the form of algorithms governing your social media feed, television commercials, paid influencers, or stadiums branded with the names of corporate sponsors\/owners. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThis authoritative one-stop resource provides a rich overview of the evolution and present state of advertising in all its forms, as well as the multitude of connected issues-data collection, privacy, consumerism, technology, and others-regarding advertising and its role as both a shaper and reflector of American culture. It surveys various advertising media, discusses the social and cultural contexts in which it is consumed, and highlights key moments in the history of advertising in the United States. In addition, the book is supplemented with carefully curated primary sources, personal essays, a glossary of advertising terms, and other resources to provide readers with a full picture of advertising as both an industry and a shaper of American culture.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Danielle Sarver Coombs\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1440877661\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781440877667\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Bloomsbury Academic\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/25\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 264\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover","brand":"Danielle Sarver Coombs","offers":[{"title":"Hardcover","offer_id":45476560961791,"sku":"9781440877667","price":75.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e6aae68a-646d-476a-9c92-0766419443b8.jpg?v=1715908941","url":"https:\/\/www.whiterainbookhouse.com\/products\/advertising-in-america-danielle-sarver-coombs-9781440877667","provider":"WR Book House","version":"1.0","type":"link"}