{"product_id":"ai-strategy-for-business-leaders-sean-m-bair-9781611662641","title":"AI Strategy for Business Leaders: Frameworks for Leading, Competing, and Building in the Age of Artificial Intelligence","description":"\u003cp\u003e\u003cb\u003eAI is easy. Strategy is hard. This book is about getting both right.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eMost companies don't fail at AI because they picked the wrong model. They fail because they bolted AI onto a strategy that was never clear to begin with. The tools change every few months. Good strategy doesn't.\u003c\/p\u003e\u003cp\u003eIf you're the one deciding where AI fits in your company, this book helps you tell durable advantage from expensive distraction.\u003c\/p\u003e\u003cp\u003eSean Bair has spent 30 years in AI and teaches strategy at BYU's Marriott School of Business. Five companies built, two sold, a few bets gone sideways, and a hard-won sense of what separates the leaders who use AI well from the ones who just buy it. This is the book he wishes he'd had.\u003c\/p\u003e\u003cp\u003ePart field guide, part framework, part honest confession from a founder who got it wrong before he got it right, \u003ci\u003eAI Strategy for Business Leaders\u003c\/i\u003e hands you a way to think that survives the next model release.\u003c\/p\u003e\u003cp\u003eInside you'll find: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMURB, a four-part framework for building strategy that holds up when the technology changes\u003c\/li\u003e\n\u003cli\u003eEight lessons from real AI projects (Zillow, Meta, and a few of Sean's own) that show you what to get right first, and what you can't afford to get wrong\u003c\/li\u003e\n\u003cli\u003eWorking systems for competitive intelligence, customer feedback, and automation you can build this week, not next quarter\u003c\/li\u003e\n\u003cli\u003eA partnership approach that treats AI vendors as allies, not just another contract\u003c\/li\u003e\n\u003cli\u003eA personal AI system that remembers what you forget and keeps you sharp\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe whole book runs on three shapes: a triangle, a square, and a circle. Foundation, execution, mastery. Ground the strategy. Build the systems. Grow into the kind of leader who directs AI instead of chasing it.\u003c\/p\u003e\u003cp\u003eThis is a working manual, not a survey of the field. It's written for founders, executives, and the students who'll be running things in five years. You can put it to work before you finish chapter two.\u003c\/p\u003e\u003cp\u003eGood strategy still wins. AI just raises the stakes.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Sean M. Bair\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1611662648\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781611662641\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Byu Academic Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/08\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.95lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.67d","brand":"Sean M. Bair","offers":[{"title":"Paperback","offer_id":49001974956287,"sku":"9781611662641","price":21.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/ai-strategy-for-business-leaders-sean-m-bair-9781611662641","provider":"WR Book House","version":"1.0","type":"link"}