{"product_id":"an-introduction-to-business-marc-g-baaij-9781529681888","title":"An Introduction to Business \u0026 Management Consultancy","description":"This textbook provides a clear and concise introduction to business and management consultancy. It will help you understand practices and techniques to hire and to implement business and management consultancy, giving you the essentials for success in your studies and later industries when working with - and not just for - consultancy firms. Built around learning objectives and providing engaging, real-life examples, this text empowers the reader to understand the 'what', 'how', 'when' and 'why' at macro and micro levels of business and management consultancy.\u003cbr\u003e \u003cbr\u003e As well as full courses on business and management consultancy, this textbook will be invaluable to your management knowledge and skill set across strategy, change, analytics, problem-solving, solution implementation and decision-making as applied by the world's top management consultancy firms, such as McKinsey \u0026amp; Company.\u003cbr\u003e \u003cbr\u003e \u003cstrong\u003eDr Marc G. Baaij \u003c\/strong\u003eis Associate Professor of Strategic Management at the Rotterdam School of Management (RSM), Erasmus University Rotterdam.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Marc G. Baaij\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 152968188X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781529681888\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sage Publications Ltd\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/07\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 408\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Marc G. Baaij","offers":[{"title":"Paperback","offer_id":46465672904959,"sku":"9781529681888","price":72.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0776be0d-5e7f-4ef1-956e-fc9df00bd0b4.jpg?v=1736346947","url":"https:\/\/www.whiterainbookhouse.com\/products\/an-introduction-to-business-marc-g-baaij-9781529681888","provider":"WR Book House","version":"1.0","type":"link"}