{"product_id":"an-introduction-to-quantitative-research-ahmad-daryanto-9781032525662","title":"An Introduction to Quantitative Research Methods for Marketing: Tools and Techniques Using SPSS and R","description":"\u003cp\u003eThis introductory text covers the foundational concepts and statistical applications of quantitative research techniques using SPSS and R. Using step-by-step examples throughout, the book is designed to make this complex subject accessible to students with no background in quantitative methods.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ahmad Daryanto\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032525665\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032525662\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/03\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 454\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.15lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.61h x 6.69w x 1.06d","brand":"Ahmad Daryanto","offers":[{"title":"Hardcover","offer_id":47425132724479,"sku":"9781032525662","price":200.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_df232068-9616-4219-9cc6-d9b1b8a6aa77.jpg?v=1761537268","url":"https:\/\/www.whiterainbookhouse.com\/products\/an-introduction-to-quantitative-research-ahmad-daryanto-9781032525662","provider":"WR Book House","version":"1.0","type":"link"}