{"product_id":"architects-of-change-jeremy-ghez-9783030206864","title":"Architects of Change: Designing Strategies for a Turbulent Business Environment","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhat is the difference between a fire fighter and an architect? One deals with crises as they arise while the other is capable of building something that can withstand all weathers. \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eUsing this analogy, \u003ci\u003eArchitects of Change\u003c\/i\u003e provides you with the tools to grasp, leverage and harness the dynamics that shape tomorrow's markets. It encourages you to nurture an entrepreneurial mind-set to transform the way a business - or even an entire industry - operates. Tackling crucial topics related to geopolitics, creative destruction, fake news, resilience and creativity, this book gives you the tools to analyse your environment and future trends in order to reinvent the way you do business. It teaches you how to: \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e- Identify actors of change\u003c\/p\u003e \u003cp\u003e- Conduct simulations about the future\u003c\/p\u003e \u003cp\u003e- Assess threats of political instability\u003c\/p\u003e \u003cp\u003e- Build a strategy for a profitable and sustainable firm amid ongoing uncertainty\u003c\/p\u003e \u003cp\u003e- Become an architect of change yourself.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eContaining original interviews with industry insiders, including a world-famous expert on brands and luxury, the former CEO of a major think tank, a thought leader from CISCO, the former chairman of the US National Intelligence Council, and a former chief political scientist of a large Asian bank, this book helps you to understand the type of imagination and creativity this business environment requires not only to survive, but thrive.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jeremy Ghez\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3030206866\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783030206864\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/20\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 230\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.78lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.53d","brand":"Jeremy Ghez","offers":[{"title":"Paperback","offer_id":44054355280127,"sku":"9783030206864","price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_07369bf7-07dc-4a5e-bda6-881517de9abf.jpg?v=1685029480","url":"https:\/\/www.whiterainbookhouse.com\/products\/architects-of-change-jeremy-ghez-9783030206864","provider":"WR Book House","version":"1.0","type":"link"}