{"product_id":"art-of-the-open-housetm-rj-salerno-9781717010735","title":"Art of the Open House(TM): Residential Pro","description":"\u003cp\u003e\u003cb\u003eArt of the Open House(TM) Residential Pro (2nd Edition)\u003c\/b\u003e is your blueprint to transforming open houses from a dreaded chore into your most powerful lead-generation tool.\u003c\/p\u003e\u003cp\u003eRJ Salerno, a seasoned real estate professional, shares proven strategies, hard-earned lessons, and insider techniques that turned his nearly failed career into a six-figure success story within just one year. Drawing from years of experience in California and Texas, Salerno demonstrates how to master every aspect of the open house-from sign placement and vendor partnerships to buyer psychology and effective follow-up systems.\u003c\/p\u003e\u003cp\u003eThis practical guide equips both new and experienced agents with the systems, scripts, and mindset shifts necessary to thrive in today's competitive real estate market. More than a manual, it's a motivational playbook that shows how open houses can build credibility, expand your network, and generate lasting success in real estate.\u003c\/p\u003e\u003cp\u003eIf you're ready to stop struggling for leads and start building a business that attracts clients naturally, \u003ci\u003eArt of the Open House(TM)\u003c\/i\u003e will show you how to stand out, get noticed, and rise to the top of your market.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Rj Salerno\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1717010733\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781717010735\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/15\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 106\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.25lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.22d","brand":"Rj Salerno","offers":[{"title":"Paperback","offer_id":48587843600639,"sku":"9781717010735","price":12.98,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/art-of-the-open-housetm-rj-salerno-9781717010735","provider":"WR Book House","version":"1.0","type":"link"}