{"product_id":"as-heard-on-tv-bethany-klein-9781409407645","title":"As Heard on TV: Popular Music in Advertising","description":"Television commercials are now a standard environment through which we experience popular music. The use of popular music in advertising remains a practice that continues to prompt strong and varied responses from media commentators and music fans. This continuing debate is evidence that the commercialization of the popular arts comes inbuilt not only with advantages but also with strain. As Heard on TV explores the gap between the limited academic research conducted on this subject and the countless popular assessments insisting on the cultural significance of the practice.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Bethany Klein\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1409407640\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781409407645\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/28\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 178\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.57lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.38d","brand":"Bethany Klein","offers":[{"title":"Paperback","offer_id":48444749480191,"sku":"9781409407645","price":70.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_23e9407f-e27e-47ea-abfd-e45541f82f40.jpg?v=1777214298","url":"https:\/\/www.whiterainbookhouse.com\/products\/as-heard-on-tv-bethany-klein-9781409407645","provider":"WR Book House","version":"1.0","type":"link"}