{"product_id":"authority-rob-cuesta-9780993770364","title":"Authority!: How Experts Just Like You Are Using Authority Books To Grow Their Influence, Raise Their Fees And Steal Your Clients!","description":"\u003cp\u003e\u003cb\u003eThis book will get you high end clients - fast \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn his last book, \u003cb\u003e\u003ci\u003ePremium  How Experts Just Like You Are Charging Premium Rates For What They Know And You Can Too \u003c\/i\u003e\u003c\/b\u003e, five-time best-selling author Rob Cuesta tackled how to raise the perceived value of your services and products so that you can charge more. In \u003cb\u003e\u003ci\u003eAuthority \u003c\/i\u003e\u003c\/b\u003e he turns his attention on how to get yourself in front of the kind of clients who will be willing to pay those premium prices by using one of the most powerful positioning tools in the marketer's library, an authority book.\u003c\/p\u003e \u003cp\u003eIf you are a 'professional expert' - a consultant, adviser, coach, accountant, lawyer, medical practitioner or in any other field where your income relies on your advice, your experience and your expertise - you are about to learn how you could be approaching potential new clients as a published author and expert in your field in as little as 45 days.\u003c\/p\u003e \u003cp\u003eRob explains not only how to get what you know out of your head and into a book, but also how to get that book past your client's gatekeepers and into the hands of the person who needs to be reading it.\u003c\/p\u003e \u003cp\u003eWhether you think you can write or not, Rob will help you overcome every block that may have been holding you back, and helps you create the ultimate professional legacy: your thoughts in printed form.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Rob Cuesta\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0993770363\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780993770364\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Hypersuasion Consulting Ltd\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/07\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 182\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.55lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.39d\u003c\/p\u003e","brand":"Rob Cuesta","offers":[{"title":"Paperback","offer_id":46571048239359,"sku":"9780993770364","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_9bd7c397-ae4f-4fe7-8d35-fde2b773298b.jpg?v=1738807092","url":"https:\/\/www.whiterainbookhouse.com\/products\/authority-rob-cuesta-9780993770364","provider":"WR Book House","version":"1.0","type":"link"}