{"product_id":"be-the-5-richard-godfrey-9781913717131","title":"Be The 5: Digital confidence: a simple process for digital success","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e95% of all digital projects fail to deliver value. \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWhy? Because digital is everyone's job. If you think digital is something that you can leave to your IT department to manage then you will never harness its true power. The best companies today bring digital into everything they do. They use it to innovate, to increase profits, to create both a better culture and happier workforce. But they are in the minority. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIf you want to grow and evolve on a career or business level, then there is no hiding from digital. Yet leaders who aren't from technical backgrounds are often hesitant about stepping up to digital challenges or getting involved in digital at all. They feel out of their depth and terrified about getting it wrong publicly or wasting money. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis book will teach you a simple, repeatable process that will give you the confidence to ensure that you are in the 5% who get it right, especially if you're not from a technical background. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eRichard Godfrey is the IT outsider. He's self-taught. He speaks your language. He joins up the work of leadership teams with their own IT departments for the benefit of the business as a whole. In this book, he shares 5 easy steps to successfully navigate any digital project. So now you have no excuse.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Richard Godfrey\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1913717135\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781913717131\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Known Publishing\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/16\/2020\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 246\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.56d","brand":"Richard Godfrey","offers":[{"title":"Paperback","offer_id":48445865165055,"sku":"9781913717131","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_43e1fdfe-b740-43c8-b077-ddd7fb8067d1.jpg?v=1777221156","url":"https:\/\/www.whiterainbookhouse.com\/products\/be-the-5-richard-godfrey-9781913717131","provider":"WR Book House","version":"1.0","type":"link"}