{"product_id":"ben-hur-jon-solomon-9781474407953","title":"Ben-Hur: The Original Blockbuster","description":"\u003cp\u003eBen-Hur was the first literary blockbuster to generate multiple and hugely profitable adaptations, highlighted by the 1959 film that won a record-setting 11 Oscars. General Lew Wallace's book was spun off into dozens of popular publications and media productions, becoming a veritable commercial brand name that earned tens of millions of dollars. \u003c\/p\u003e \u003cp\u003eBen-Hur: The Original Blockbuster surveys the Ben-Hur phenomenon's unprecedented range and extraordinary endurance: various editions, spin-off publications, stage productions, movies, comic books, radio plays, and retail products were successfully marketed and sold from the 1880s and throughout the twentieth century. Today Ben-Hur Live is touring Europe and Asia, with a third MGM film in production in Italy.\u003c\/p\u003e \u003cp\u003eJon Solomon's new book offers an exciting and detailed study of the Ben-Hur brand, tracking its spectacular journey from Wallace's original novel through to twenty-first century adaptations, and encompassing a wealth of previously unexplored material along the way\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jon Solomon\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1474407951\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781474407953\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Edinburgh University Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/04\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 928\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 3.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.60h x 6.80w x 1.80d","brand":"Jon Solomon","offers":[{"title":"Paperback","offer_id":44073001943295,"sku":"9781474407953","price":49.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_86f7425d-32b3-44fb-a1ac-7698564f1fb9.jpg?v=1685445219","url":"https:\/\/www.whiterainbookhouse.com\/products\/ben-hur-jon-solomon-9781474407953","provider":"WR Book House","version":"1.0","type":"link"}