{"product_id":"big-steel-daniel-madar-9780774816663","title":"Big Steel: Technology, Trade, and Survival in a Global Market","description":"\u003cp\u003eWorld steel production has grown dramatically as countries industrialize and add their own steel-producing capacity. China's prodigious expansion of steel output has increased the industry's natural vulnerability to oversupply and volatile prices. And the merger of the two largest steelmakers, Arcelor and Mittal, portends consolidation as a prime strategy for diversification and stabilization. This book examines the competition and survival strategies of the integrated steel industry from various vantage points including cost structures and technology, export pricing strategies, the economics of trade protection, Paul Krugman's Nobel Prize-winning explanation of industrial diffusion and trade, and the prospects of cooperating closely with automakers. The industry's future, \u003ci\u003eBig Steel\u003c\/i\u003e shows, is cosmopolitan.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Daniel Madar\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 077481666X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780774816663\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e University of British Columbia Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/01\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 248\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.20lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 6.00w x 0.60d","brand":"Daniel Madar","offers":[{"title":"Paperback","offer_id":44072755167487,"sku":"9780774816663","price":37.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_8edc5efc-4535-4677-92cf-77bda0334f20.jpg?v=1685443815","url":"https:\/\/www.whiterainbookhouse.com\/products\/big-steel-daniel-madar-9780774816663","provider":"WR Book House","version":"1.0","type":"link"}