{"product_id":"bloom-and-profit-christi-lopez-9798999671301","title":"Bloom and Profit: How to Build a Profitable Floral Business-and Enjoy Your Life Again","description":"\u003cp\u003eYour art is beautiful-but is it profitable?\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eBloom \u0026amp; Profit\u003c\/em\u003e is the ultimate guide for florists who are ready to stop scraping by and start thriving as confident, profitable business owners.\u003c\/strong\u003e Written by Christi Lopez-floral industry veteran, business growth strategist, and former owner of a seven-figure retail flower shop and event businesses-this book is packed with practical strategies, real-world case studies, and inspiring insights drawn from more than three decades in the business.\u003c\/p\u003e\u003cp\u003eChristi understands the challenges florists face: long hours, unpredictable income, underpricing, and the constant pull between creativity and business demands. She's been there-and she's built the systems, mindset, and strategies to turn a passion for flowers into a profitable, sustainable enterprise.\u003c\/p\u003e\u003cp\u003eInside, you'll learn how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePrice your work for profit without apology\u003c\/li\u003e\n\u003cli\u003eCreate a signature brand that attracts dream clients\u003c\/li\u003e\n\u003cli\u003eBuild systems that save time and reduce overwhelm\u003c\/li\u003e\n\u003cli\u003eElevate the customer experience to inspire loyalty and referrals\u003c\/li\u003e\n\u003cli\u003eMarket your business authentically without feeling \"salesy\"\u003c\/li\u003e\n\u003cli\u003eUse technology and AI to streamline operations and boost revenue\u003c\/li\u003e\n\u003cli\u003eScale intentionally while maintaining your creative spark\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFrom the first chapter to the last, \u003cem\u003eBloom \u0026amp; Profit\u003c\/em\u003e combines encouragement with actionable steps so you can grow your revenue, reclaim your time, and fall in love with your business again. Whether you run a retail flower shop, work from a home studio, or design large-scale events, you'll find strategies tailored to your world-and the inspiration to put them into action.\u003c\/p\u003e\u003cp\u003eIf you're ready to think like a CEO, charge what you're worth, and build a floral business that blooms alongside your passion, \u003cem\u003eBloom \u0026amp; Profit\u003c\/em\u003e is your blueprint.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Christi Lopez\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798999671301\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Dellarobbia Inc\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/01\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 154\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.83lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.44d","brand":"Christi Lopez","offers":[{"title":"Hardcover","offer_id":48066684387583,"sku":"9798999671301","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_13795524-0fe8-4313-b962-ca89bf2950c6.jpg?v=1768679893","url":"https:\/\/www.whiterainbookhouse.com\/products\/bloom-and-profit-christi-lopez-9798999671301","provider":"WR Book House","version":"1.0","type":"link"}