{"product_id":"bodies-of-inscription-margo-demello-9780822324676","title":"Bodies of Inscription: A Cultural History of the Modern Tattoo Community","description":"Since the 1980s, tattooing has emerged anew in the United States as a widely appealing cultural, artistic, and social form. In \u003ci\u003eBodies of Inscription\u003c\/i\u003e Margo DeMello explains how elite tattooists, magazine editors, and leaders of tattoo organizations have downplayed the working-class roots of tattooing in order to make it more palatable for middle-class consumption. She shows how a completely new set of meanings derived primarily from non-Western cultures has been created to give tattoos an exotic, primitive flavor.\u003cbr\u003eCommunity publications, tattoo conventions, articles in popular magazines, and DeMello's numerous interviews illustrate the interplay between class, culture, and history that orchestrated a shift from traditional Americana and biker tattoos to new forms using Celtic, tribal, and Japanese images. DeMello's extensive interviews reveal the divergent yet overlapping communities formed by this class-based, American-style repackaging of the tattoo. After describing how the tattoo has moved from a mark of patriotism or rebellion to a symbol of exploration and status, the author returns to the predominantly middle-class movement that celebrates its skin art as spiritual, poetic, and self-empowering. Recognizing that the term \"community\" cannot capture the variations and class conflict that continue to thrive within the larger tattoo culture, DeMello finds in the discourse of tattooed people and their artists a new and particular sense of community and explores the unexpected relationship between this discourse and that of other social movements.\u003cbr\u003eThis ethnography of tattooing in America makes a substantive contribution to the history of tattooing in addition to relating how communities form around particular traditions and how the traditions themselves change with the introduction of new participants. \u003ci\u003eBodies of Inscription\u003c\/i\u003e will have broad appeal and will be enjoyed by readers interested in cultural studies, American studies, sociology, popular culture, and body art.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Margo Demello\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0822324679\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780822324676\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Duke University Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/25\/2000\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.87lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.81h x 6.44w x 0.72d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eKirkus Reviews\u003c\/i\u003e 01\/01\/2000 pg. 35\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 02\/01\/2000 pg. 106\u003cbr\u003e\u003ci\u003eBooklist\u003c\/i\u003e 03\/01\/2000 pg. 1177","brand":"Margo Demello","offers":[{"title":"Paperback","offer_id":43926527246591,"sku":"9780822324676","price":26.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_8c5c6c2c-6d5c-42a0-96b7-3af67b4405e1.jpg?v=1681083560","url":"https:\/\/www.whiterainbookhouse.com\/products\/bodies-of-inscription-margo-demello-9780822324676","provider":"WR Book House","version":"1.0","type":"link"}