{"product_id":"brand-delusions-bill-leider-9780985256609","title":"Brand Delusions: Exploding the myths and helping you improve your Brand - professionally and personally","description":"Brand Delusions delivers a unique, entertaining and enlightening exposition of what Brands truly are - well beyond traditional marketing driven definitions. The book masterfully weaves real-life, relevant messages throughout this engaging, fictional story about corporate life and the journey of self discovery taken by a group of quirky, complex characters that all of us will relate to in some way. A page-turner filled with practical lessons that everyone - teachers, students, executives, entrepreneurs, employees, and others in all walks of life - can put to use to improve their cultures, their relationships and their lives.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Bill Leider\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0985256605\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780985256609\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e William Leider \u0026amp; Associates\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/21\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 258\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.77lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.54d\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eKirkus Reviews\u003c\/i\u003e 01\/01\/2013","brand":"Bill Leider","offers":[{"title":"Paperback","offer_id":48443780989183,"sku":"9780985256609","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_5dd40086-9158-4bf2-8fbc-6d8dd3e236b6.jpg?v=1777207804","url":"https:\/\/www.whiterainbookhouse.com\/products\/brand-delusions-bill-leider-9780985256609","provider":"WR Book House","version":"1.0","type":"link"}