{"product_id":"brand-mastery-guide-james-seligman-9798224954087","title":"Brand Mastery Guide","description":"\u003cp\u003eThe theory and practice are explained by a well-respected brand expert. \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTo brand or not to brand\u003c\/li\u003e\n\u003cli\u003eBrand evolution\u003c\/li\u003e\n\u003cli\u003eBrand equity\u003c\/li\u003e\n\u003cli\u003eAsset Value\u003c\/li\u003e\n\u003cli\u003eResearch\u003c\/li\u003e\n\u003cli\u003eDesign\u003c\/li\u003e\n\u003cli\u003eColour logic\u003c\/li\u003e\n\u003cli\u003eLegals\u003c\/li\u003e\n\u003cli\u003eKeeping up to date\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e James Seligman\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798224954087\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e James Seligman\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/03\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 142\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.41lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.33d","brand":"James Seligman","offers":[{"title":"Paperback","offer_id":49000753823999,"sku":"9798224954087","price":9.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/brand-mastery-guide-james-seligman-9798224954087","provider":"WR Book House","version":"1.0","type":"link"}