{"product_id":"branding-like-the-big-boys-martin-e-thoma-9780692500361","title":"Branding Like the Big Boys: Grab Market Share, Grow Profits, and Drive Loyalty Now","description":"\u003cp\u003eThe biggest players have used branding effectively to compete. This book is about how to use branding \"like the big boys\" to attract more customers, keep them happier, and immunize them against the competition. It's about how to take market share, grow sales, and generate higher margins by using your brand as a powerful competitive weapon.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Martin E. Thoma\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0692500367\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780692500361\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Thoma Thoma\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/31\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 190\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.50d","brand":"Martin E. Thoma","offers":[{"title":"Hardcover","offer_id":44634766999807,"sku":"9780692500361","price":28.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_de20adc4-4aa0-49de-ad19-829242212e04.jpg?v=1703590799","url":"https:\/\/www.whiterainbookhouse.com\/products\/branding-like-the-big-boys-martin-e-thoma-9780692500361","provider":"WR Book House","version":"1.0","type":"link"}