{"product_id":"breaking-innovation-barriers-gijs-van-wulfen-9789063697204","title":"Breaking Innovation Barriers: How to Win Management Buy-In for Change","description":"In today's fast-paced business landscape, hearing 'NO' can be the biggest obstacle for innovators like you. Whether it's from superiors, investors, or colleagues, rejection can halt your revolutionary ideas in their tracks. But it doesn't have to. \u003cp\u003e\u003c\/p\u003e In his groundbreaking book, renowned author Gijs van Wulfen provides the ultimate guide to overcoming these barriers. Aimed at visionaries, entrepreneurs, and trendsetters, this book equips you with fifteen proven strategies to win the support you need. Each strategy is meticulously explained and accompanied by inspiring quotes to boost your innovation pitches. Learn from the real-world stories of six successful innovators who faced and conquered similar challenges. \u003cp\u003e\u003c\/p\u003e Research shows that many innovation projects fail due to a lack of top management involvement. This book will teach you how to secure buy-in from leadership, ensuring your projects succeed. Proven Strategies: Fifteen actionable strategies to help you gain support from managers, investors, and customers. \u003cp\u003e\u003c\/p\u003e Inspiring Examples: Real-world success stories of innovators who overcame significant challenges. \u003cp\u003e\u003c\/p\u003e Practical Insights: Research-backed advice on securing top management buy-in for your innovation projects.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Gijs Van Wulfen\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 9063697201\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9789063697204\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Bis Publishers\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/05\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 192\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Gijs Van Wulfen","offers":[{"title":"Paperback","offer_id":46962737578239,"sku":"9789063697204","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_1f4317db-96c8-4b46-b53e-13d0f8f2af76.jpg?v=1750652378","url":"https:\/\/www.whiterainbookhouse.com\/products\/breaking-innovation-barriers-gijs-van-wulfen-9789063697204","provider":"WR Book House","version":"1.0","type":"link"}