{"product_id":"building-a-better-mouse-david-green-9780972977753","title":"Building A Better Mouse: The Story Of The Electronic Imagineers Who Designed Epcot","description":"On October 1, 1982, The Walt Disney Company opened its EPCOT Center to the world, heralding changes that would take the Disney property in Florida from a mere theme park to a world-class resort destination. Authors Steve Alcorn and David Green were there, as employees of Disney's WED Imagineering. \"Building a Better Mouse\" tells the tale of the \"hundreds of mostly young, mostly bright and all embarrassingly idealistic people\" who worked on Epcot, and gives a unique insider's perspective on what it was like to be in the trenches as a Disney Imagineer in the early 1980s, from pixie dusting - when new employees are indoctrinated into all things Disney - through the craziness of the engineering design process, right up until the last frantic dash to opening day. It is a breathtaking, breezy, E-ticket ride of a book, required reading for both hard-core Disneyphiles and people interested in the business side of themed entertainment.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e David Green, Steve Alcorn\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0972977759\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780972977753\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Theme Perks Incorporated\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2007\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 140\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.47lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.33d","brand":"David Green","offers":[{"title":"Paperback","offer_id":43926910861567,"sku":"9780972977753","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_985d169f-61ff-4bcb-95e7-b0f4ea779a3f.jpg?v=1681085719","url":"https:\/\/www.whiterainbookhouse.com\/products\/building-a-better-mouse-david-green-9780972977753","provider":"WR Book House","version":"1.0","type":"link"}