{"product_id":"building-on-bedrock-derek-lidow-9781635761764","title":"Building on Bedrock: What Sam Walton, Walt Disney, and Other Great Self-Made Entrepreneurs Can Teach Us about Building Valuable Companies","description":"\u003cb\u003eFrom \u003ci\u003eStartup Leadership\u003c\/i\u003e author, global CEO, and entrepreneurship expert Derek Lidow comes the new, foundational guide to entrepreneurial success. \u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e \"Flat out, the best book on entrepreneurship I have ever read.\" --Roger Martin, author of \u003ci\u003eCreating Great Choices\u003c\/i\u003e \u003cp\u003e\u003c\/p\u003e Here's an astounding fact: Over half the working population will try their hand at being an entrepreneur during their working career. \u003cp\u003e\u003c\/p\u003e We all dream about achieving some combination of the fortune, fame, and control over our lives we associate with successful entrepreneurs. Those are admirable aspirations in a society that counts on entrepreneurs to innovate and create new jobs. Our work-driven culture encourages us to take the entrepreneurial bait, but how can you know whether being an entrepreneur will end as a dream come true or a nightmare from which you cannot wake? \u003cp\u003e\u003c\/p\u003e \u003ci\u003eBuilding on Bedrock\u003c\/i\u003e helps answer that question. Based upon research, but told through the stories of American entrepreneurs Sam Walton, Walt Disney, Estée Lauder, Ray Kroc, and others, \u003ci\u003eBuilding on Bedrock\u003c\/i\u003e will help you understand the elements most essential to taking the entrepreneurial leap. Was it luck, talent, passion, charm, a rich uncle, or something else that was the key to this person's success? Which might be the key to your success? \u003cp\u003e\u003c\/p\u003e What you learn may surprise you.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Derek Lidow\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 163576176X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781635761764\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Diversion Books\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/23\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.20w x 1.10d","brand":"Derek Lidow","offers":[{"title":"Hardcover","offer_id":48174847852799,"sku":"9781635761764","price":26.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_f2ac3833-cb74-48b4-9af3-c08304e96e79.jpg?v=1771330914","url":"https:\/\/www.whiterainbookhouse.com\/products\/building-on-bedrock-derek-lidow-9781635761764","provider":"WR Book House","version":"1.0","type":"link"}