{"product_id":"built-for-global-robert-s-pearlstein-9781545146668","title":"Built for Global: Navigating International Business and Entering New Markets","description":"\u003cp\u003eIf you are expanding your business into international markets, you know the value of planning. Taking your business global carries many risks-and many rewards. To reap the benefits of such a move, you need strategies and tactics that make international business successful.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eBuilt for Global\u003c\/i\u003e will help you do just that. Written by two business people with decades of experience in management and business development, this book is designed for entrepreneurs and established business owners who want to learn the hidden secrets of entering new international markets. This book presents scenario-based approaches to communicating value with purpose, taking calculated risks in small steps, tapping in-country networks, and building trust. You will learn how to avoid common obstacles and capitalize on opportunities in new markets with proven approaches that have helped many companies thrive both within and outside the US.\u003c\/p\u003e\u003cp\u003eUsing real business stories along with experience of their own, Robert Pearlstein and Janet Gregory flesh out important ideas for entering new markets that are not found in other guides to business expansion. Whether you're starting fresh or running into difficulty \u003ci\u003eBuilt for Global\u003c\/i\u003e will help you successfully take your global.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Robert S. Pearlstein, Janet a. Gregory\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1545146667\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781545146668\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/19\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 278\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.83lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.58d","brand":"Robert S. Pearlstein","offers":[{"title":"Paperback","offer_id":44124789768447,"sku":"9781545146668","price":15.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_d9698766-41d5-4d9c-bd1f-9dd54dd61090.jpg?v=1687438843","url":"https:\/\/www.whiterainbookhouse.com\/products\/built-for-global-robert-s-pearlstein-9781545146668","provider":"WR Book House","version":"1.0","type":"link"}