{"product_id":"built-to-be-bought-eleodor-sotropa-9798195301996","title":"Built to Be Bought: The twenty watches that won the wrist","description":"\u003cb\u003eThe watches you've heard of are not the watches the world bought.\u003c\/b\u003e\u003cbr\u003eFor every Submariner on a James Bond wrist, there are a hundred million Casio F-91Ws on the wrists of teenagers, soldiers, and accountants. For every Patek Philippe Nautilus on a waiting list, there are five hundred Apple Watches sold this quarter. The twentieth century's most successful object is not the car or the smartphone. It is the wristwatch - and the wristwatch the magazines never wrote about.\u003cbr\u003e\u003ci\u003eBuilt to Be Bought\u003c\/i\u003e tells the real story of the wrist in twenty watches, chosen on one criterion: volume. Not prestige. Not pedigree. What people actually paid for.\u003cbr\u003eInside, you'll find: \u003cul\u003e\n\u003cli\u003eThe bathroom-window drop test that gave us the G-Shock.\u003c\/li\u003e\n\u003cli\u003eThe Friday-before-Basel deadline that nearly killed the Royal Oak.\u003c\/li\u003e\n\u003cli\u003eThe Hayek son who overrode his own marketing department to launch the MoonSwatch - and produced the largest single watch hit of the 2020s.\u003c\/li\u003e\n\u003cli\u003eThe spreadsheet at an authorised dealer in 2019 with eighty-plus names against a single Tudor reference.\u003c\/li\u003e\n\u003cli\u003eWhy the F-91W appears on terror watch lists, prison commissaries, and the wrist of the President of Iran.\u003c\/li\u003e\n\u003cli\u003eHow a Cupertino wearable shipped more units in one year than the entire Swiss watch industry combined.\u003c\/li\u003e\n\u003c\/ul\u003eThis is a book about money, design, geopolitics, and the strange cultural logic of an object the size of a coin that the entire planet decided it could not live without.\u003cbr\u003eTwenty watches. One century. Ten billion wrists.\u003cbr\u003eThe watches that won.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Eleodor Sotropa\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798195301996\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/02\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 372\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.09lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.77d","brand":"Eleodor Sotropa","offers":[{"title":"Paperback","offer_id":49084172435711,"sku":"9798195301996","price":14.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/built-to-be-bought-eleodor-sotropa-9798195301996","provider":"WR Book House","version":"1.0","type":"link"}