{"product_id":"built-to-serve-paul-l-durso-9781544550954","title":"Built to Serve: The Surprisingly Simple Path to Unstoppable Advisory Success","description":"\u003cp\u003eYou don't need better marketing. You need a better system.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eIf you're exhausted from chasing leads, paying for cold traffic, or refreshing your online funnel like it's a slot machine, then this book is your wake-up call.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e\u003cem\u003eBuilt to Serve\u003c\/em\u003e flips the script on everything you've been told about how to grow a financial practice. Forget prospecting gimmicks and high-pressure closes. \u003cstrong\u003ePaul L. Durso\u003c\/strong\u003e shows you how sustainable growth happens when you build a business that runs on trust, not tactics. Inside, you'll find stories, strategies, and a system designed to help you grow faster and more freely by serving clients in a radically different way. No fluff. No theory. Just a client-first model that actually works.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eFor anyone who has ever said, \"There has to be a better way,\" this book is your answer.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Paul L. Durso\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1544550952\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781544550954\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Houndstooth Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/14\/2026\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 228\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.59lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.52d","brand":"Paul L. Durso","offers":[{"title":"Paperback","offer_id":48440731500799,"sku":"9781544550954","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_b8e31fea-1c6b-4b5c-886c-6e7ea1a37d2f.jpg?v=1777184436","url":"https:\/\/www.whiterainbookhouse.com\/products\/built-to-serve-paul-l-durso-9781544550954","provider":"WR Book House","version":"1.0","type":"link"}