{"product_id":"business-and-big-data-ellis-roxburgh-9781534564329","title":"Business and Big Data: Influencing Consumers","description":"The fast-paced and profitable world of business involves important information, such as big data. This kind of information can be helpful for businesses, but it can also be used in ways that are not ethical. The informative and age-appropriate main text discusses shady business practices, fraudulent banking, multinationals, industrial espionage, and big data's influence in retail and advertising. Eye-catching, full-color photographs, informational sidebars, and fun fact boxes are included to provide readers with a more complete understanding of how business practices impact their lives.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ellis Roxburgh\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1534564322\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781534564329\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Lucent Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 07\/30\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 48\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.30lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 7.00w x 0.30d","brand":"Ellis Roxburgh","offers":[{"title":"Paperback","offer_id":49096964079871,"sku":"9781534564329","price":15.05,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/business-and-big-data-ellis-roxburgh-9781534564329","provider":"WR Book House","version":"1.0","type":"link"}