{"product_id":"business-and-financial-models-clive-marsh-9780749468101","title":"Business and Financial Models","description":"\u003cp\u003eA good business model should describe how an organization creates and delivers value, meaning that financial modelling is a vital tool for business strategy, allowing hypotheses and scenarios to be translated into numbers. It enables a company to experiment with different ideas and scenarios in a safe, low-risk environment, to consider what it is aiming to achieve, and to prioritize accordingly. \u003cbr\u003e \u003ci\u003eBusiness and Financial Models\u003c\/i\u003e provides an accessible introduction to these essential strategic practices, with guidance on using Microsoft Excel for projection and analysis. The book takes you through the process of building your model from the initial phase of formulating questions through modelling cash flow, budgets, investment appraisal and 'dashboard' tools for monitoring performance. \u003cbr\u003e Ideal for both small and large companies, \u003ci\u003eBusiness and Financial Models\u003c\/i\u003e also includes coverage of new visual thinking techniques, like Structured Visual Thinking, and how these can be incorporated into conventional business modelling. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eOnline supporting resources for this book include downloadable figures from the book.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Clive Marsh\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0749468106\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780749468101\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/26\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 296\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.76lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.62d","brand":"Clive Marsh","offers":[{"title":"Paperback","offer_id":48443650572543,"sku":"9780749468101","price":42.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7deeb219-9ba4-4154-897a-5387f5497e0b.jpg?v=1777206887","url":"https:\/\/www.whiterainbookhouse.com\/products\/business-and-financial-models-clive-marsh-9780749468101","provider":"WR Book House","version":"1.0","type":"link"}