{"product_id":"business-innovation-vijay-pandiarajan-9781032041872","title":"Business Innovation: A Case Study Approach","description":"\u003cp\u003eThis book provides an understanding of innovation models and why they are important in the business context, and considers sources of innovation and how to apply business frameworks using real-world examples of innovation-led businesses. \u003c\/p\u003e \u003cp\u003eAfter providing a solid background to the key concepts related to innovation models, the book looks at why innovation takes place and where the sources of innovation lie, from corporate research to crowd-sourced and government-funded initiatives. Innovation models across manufacturing, services and government are explored, as well as measuring innovation, and the impact of design thinking and lean enterprise principles on innovation and sustainability-driven imperatives.\u003c\/p\u003e \u003cp\u003eOffering a truly comprehensive and global approach, Business Innovation should be core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Innovation Management, Strategic Management and Entrepreneurship.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Vijay Pandiarajan\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1032041870\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032041872\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/26\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 334\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.26lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.61h x 6.69w x 0.74d","brand":"Vijay Pandiarajan","offers":[{"title":"Paperback","offer_id":44066887794943,"sku":"9781032041872","price":69.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_64e26a41-4447-4b6e-8188-ac9254116c47.jpg?v=1685409922","url":"https:\/\/www.whiterainbookhouse.com\/products\/business-innovation-vijay-pandiarajan-9781032041872","provider":"WR Book House","version":"1.0","type":"link"}