{"product_id":"business-lessons-from-a-radical-ray-c-anderson-9780312544553","title":"Business Lessons from a Radical Industrialist: How a CEO Doubled Earnings, Inspired Employees and Created Innovation from One Simple Idea","description":"\u003cp\u003e\u003cb\u003eIn 1994, Interface founder and chairman Ray Anderson set an audacious goal for his commercial carpet company: to take nothing \u003ci\u003efrom\u003c\/i\u003e the earth that can't be replaced \u003ci\u003eby\u003c\/i\u003e the earth. Now, Anderson leads the way forward and challenges all of industry to share that goal, with \u003ci\u003eBusiness Lessons from a Radical Industrialist.\u003c\/i\u003e\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eThe Interface story is a compelling one: in 1994, making carpets was a toxic, petroleum-based process, releasing immense amounts of air and water pollution and creating tons of waste. Fifteen years after Anderson's call for change, Interface has: \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e--cut greenhouse gas emissions by 82%\u003cbr\u003e--cut fossil fuel consumption by 60%\u003cbr\u003e--cut waste by 66%\u003cbr\u003e--cut water use by 75%\u003cbr\u003e--invented and patented new machines, materials, and manufacturing processes\u003cbr\u003e--increased sales by 66%, doubled earnings, and raised profit margins \u003cp\u003e\u003c\/p\u003eWith practical ideas and measurable outcomes that every business can use, Anderson shows that profit and sustainability are not mutually exclusive; businesses can improve their bottom lines and do right by the earth. \u003cp\u003e\u003c\/p\u003eRay Anderson is featured in the film, \u003ci\u003eSo Right, So Smart\u003c\/i\u003e, which takes a behind-the-scenes look at how his leadership transformed Interface into a company with a sustainable business practices that made it more profitable than it was before.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ray C. Anderson, Robin White\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0312544553\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780312544553\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e St. Martin's Griffin\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/29\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 336\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.00lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.90d","brand":"Ray C. Anderson","offers":[{"title":"Paperback","offer_id":43987285672191,"sku":"9780312544553","price":23.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_78d00730-24c8-40ce-ae0d-97c14e1cd077.jpg?v=1683288073","url":"https:\/\/www.whiterainbookhouse.com\/products\/business-lessons-from-a-radical-ray-c-anderson-9780312544553","provider":"WR Book House","version":"1.0","type":"link"}