{"product_id":"business-planning-for-managers-and-pierre-alexandre-lurin-9783981373424","title":"Business Planning for Managers and Entrepreneurs: How to write better Business Plans that set you apart","description":"This guide is the ultimate reference for business planning practitioners. Following an introduction it contains 13 chapters: Getting Started - Structuring a business plan - Case study of a UMTS service provider - What can we learn from the dot.com crash? Financial Statements and Valuation - Understanding financial statements - Valuing businesses - Checklist of common pitfalls Forecasting Revenues and Costs - Forecasting is an art - Forecasting on the supply side - Forecasting demand Advanced Techniques - Knowing your competitors - Value chain and business model - Scenario planning - Valuing business opportunities as 'Real Options' 'Business Planning for Managers and Entrepreneurs' is illustrated with 100 pictures, including examples and case studies from the ICT industry.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Pierre Alexandre Lurin\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3981373421\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783981373424\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Investaura Publications\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/29\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 326\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.94lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.27h x 5.83w x 0.73d","brand":"Pierre Alexandre Lurin","offers":[{"title":"Paperback","offer_id":43941248794879,"sku":"9783981373424","price":38.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_53f5c70e-7331-4b3d-a8ab-bba6a71153e5.jpg?v=1681451800","url":"https:\/\/www.whiterainbookhouse.com\/products\/business-planning-for-managers-and-pierre-alexandre-lurin-9783981373424","provider":"WR Book House","version":"1.0","type":"link"}