{"product_id":"byob-building-your-own-brand-karan-gupta-9798701892239","title":"B.Y.O.B. Building Your Own Brand: Branding for Designers, Brand Strategy, Identity Assets, Logo Design, Blogging \u0026 Marketing","description":"Who is this book for? This book is tailored for professionals in the fields of graphic design, branding design, visual design, ui\/ux, business administration, brand management, public relations, architecture, interior design, content marketing and communication design. It is also an informative read for young design and business graduates or students who wish to explore the world of branding. Lastly, this book is also crafted in a simple non-design language for people from all scores of life to explore the world of branding and how brands are established over time. \u003cp\u003e\u003c\/p\u003eHow to read this book? You can skim through the entire book to find your exact interest and read it separately. You can also read the book in a continuous flow to start by understanding the need for branding and then to creating brand assets. \u003cp\u003e\u003c\/p\u003eWhat value will this book bring you? You'll realise branding is not just the brand logo, some business cards or your letterhead. You'll realise the amount of time and effort that goes into building a powerful brand that creates a legacy. You'll realize that branding for products is totally different from service or design. Lastly, you'll come across some definitive actionable steps to build your own brand.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Karan Gupta\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798701892239\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/29\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 168\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.56lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.39d","brand":"Karan Gupta","offers":[{"title":"Paperback","offer_id":48174851784959,"sku":"9798701892239","price":9.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_e1029bf0-e6ec-4c15-b960-c284d3e6ef25.jpg?v=1771330939","url":"https:\/\/www.whiterainbookhouse.com\/products\/byob-building-your-own-brand-karan-gupta-9798701892239","provider":"WR Book House","version":"1.0","type":"link"}