{"product_id":"commercial-due-diligence-peter-howson-9780566086519","title":"Commercial Due Diligence: The Key to Understanding Value in an Acquisition","description":"Commercial Due Diligence (CDD) is about telling the difference between superior businesses and poor businesses, which is why this book is a mixture of business strategy, marketing analysis and market research. However CDD is not about the bland application of analytical techniques, it's about understanding how businesses and markets work and what is really important for profits and growth. Commercial Due Diligence is written by someone with over 25 years' experience of practical strategic analysis who nonetheless has a strong academic grounding. For the first time here is a book that deals with the essentials of strategic analysis with the practitioner's eye. If you are in the business of formulating company strategy, and you want to see how to apply the theories and understand in practical terms what works, when, and what can go wrong, this is the book for you.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Peter Howson\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0566086514\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780566086519\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/26\/2006\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 416\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 11\/01\/2006 pg. 120","brand":"Peter Howson","offers":[{"title":"Hardcover","offer_id":44056889000191,"sku":"9780566086519","price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7e85614e-0184-4655-bf70-dd7d8187d1e6.jpg?v=1685043832","url":"https:\/\/www.whiterainbookhouse.com\/products\/commercial-due-diligence-peter-howson-9780566086519","provider":"WR Book House","version":"1.0","type":"link"}