{"product_id":"communications-for-volunteers-merrington-louise-9780648021506","title":"Communications for Volunteers: Low-Cost Strategies for Community Groups","description":"\u003cp\u003e\u003cem\u003eReach your supporters and build your community.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eWhat makes an engaging website? How many social networks do you really need to be on? Are flyers and posters a thing of the past? And why do you even need to market your organisation in the first place?\u003c\/p\u003e\u003cp\u003eWith \u003cem\u003eCommunications for Volunteers\u003c\/em\u003e, you'll discover the answers to these questions and more. Dr Louise Merrington draws on her experience as a communications consultant, journalist, author and facilitator to provide simple, low-cost ways for community groups to improve their communications and reach their target audiences. In this book you'll find: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eA step-by-step guide to developing a communications strategy\u003c\/li\u003e \u003cli\u003eAn introduction to design and multimedia - websites, photography, graphics and more\u003c\/li\u003e \u003cli\u003eEasy tips for improving your writing and media skills\u003c\/li\u003e \u003cli\u003eA breakdown of all the major social media platforms, their advantages and disadvantages\u003c\/li\u003e \u003cli\u003eAn overview of email lists and other useful tools such as surveys, petitions and crowdfunding\u003c\/li\u003e \u003cli\u003eAdvice on when to seek professional assistance\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eFilled with real-life case studies from community groups, comprehensive templates and flowcharts, and practical hands-on guidance, \u003cem\u003eCommunications for Volunteers\u003c\/em\u003e gives you the skills you need to approach communications and marketing with confidence.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Merrington Louise\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0648021505\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780648021506\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Pac Books\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/16\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.06lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.66d","brand":"Merrington Louise","offers":[{"title":"Paperback","offer_id":48453366939903,"sku":"9780648021506","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ac8e700a-8a5a-4c6f-8d13-cc071143f86f.jpg?v=1777299857","url":"https:\/\/www.whiterainbookhouse.com\/products\/communications-for-volunteers-merrington-louise-9780648021506","provider":"WR Book House","version":"1.0","type":"link"}