{"product_id":"conducting-a-successful-capital-campaign-kent-e-dove-9780470914670","title":"Conducting a Successful Capital Campaign: The New, Revised, and Expanded Edition of the Leading Guide to Planning and Implementing a Capital Campaign","description":"\"This book is highly recommended for development professionals, as well as board members and administrators who believe that a few million can easily be raised by development personnel in their spare time.\"\u003cbr\u003e --National Society of Fund Raising Executives Journal on the 1st edition \u003cp\u003e\u003c\/p\u003e Conducting a Successful Capital Campaign has been the definitive resource on capital campaigns for a decade. Now, in the long-awaited second edition of the best-selling guide, Kent Dove offers an updated and expanded blueprint for planning and managing a successful capital campaign. He not only gives authoritative guidance to every aspect of a capital campaign but also provides new discussions on such important topics as linking strategic planning to fundraising, conducting external market surveys, defining leadership roles, establishing a campaign and solicitation process, and more. Other enhancements include: \u003cbr\u003e * A dramatically expanded resource section that includes samples of a strategic plan, market surveys, case statements, financial reports, pledge forms, newsletters, program brochures, a complete volunteer kit, and a post-campaign evaluation\u003cbr\u003e * New chapters on technology in fundraising, leadership gifts, and developing lasting relationships with donors\u003cbr\u003e * Updated examples and real-world lessons from diverse organizations that have conducted their own capital campaigns\u003cbr\u003e * The Dove Preparedness Index (DPI), a unique measurement tool that helps organizations simply and accurately assess their readiness to embark on a capital campaign\u003cbr\u003e * The new Continuous Lifetime Giving Program Model, including an analytical and segmented marketing approach to its implementation\u003cbr\u003e * A modernized version of the 80\/20 rule, addressing the size and number of gifts that are needed to conduct a successful capital campaign\u003cbr\u003e Packed with checklists, formulas, and tables, Conducting a Successful Capital Campaign is sure to make difference in your capital campaign\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kent E. Dove\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 047091467X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780470914670\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Jossey-Bass\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/25\/1999\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 528\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.98lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.25h x 7.50w x 1.07d","brand":"Kent E. Dove","offers":[{"title":"Paperback","offer_id":44056177901823,"sku":"9780470914670","price":87.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_64300713-c747-4afb-ae3f-097494022609.jpg?v=1685039917","url":"https:\/\/www.whiterainbookhouse.com\/products\/conducting-a-successful-capital-campaign-kent-e-dove-9780470914670","provider":"WR Book House","version":"1.0","type":"link"}