{"product_id":"consumauthors-francesco-morace-9788885486003","title":"Consumauthors: The New Generational Nuclei","description":"\u003cb\u003eUnderstand the new rules of consumer engagement in a rapidly evolving world.\u003c\/b\u003e This insightful analysis delves into the unique characteristics of different generational groups, from digital natives to seasoned boomers, and how their values shape their consumption patterns. Discover how to adapt your marketing strategies to connect with these diverse audiences and navigate the changing landscape of work and society.\u003cp\u003e\u003ci\u003eConsumAuthors\u003c\/i\u003e offers a fresh perspective on consumer behavior, revealing the driving forces behind their choices and providing actionable strategies for businesses and organizations. Learn how to identify future trends, foster meaningful relationships with your audience, and build a brand that resonates with authenticity and purpose. This is your guide to understanding the new generational nuclei and unlocking the power of recognition in the age of the ConsumAuthor.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Francesco Morace\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 8885486002\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9788885486003\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Egea Spa - Bocconi University Press\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/01\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 184\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.60lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 5.80w x 0.50d","brand":"Francesco Morace","offers":[{"title":"Paperback","offer_id":48588038930687,"sku":"9788885486003","price":29.95,"currency_code":"USD","in_stock":false}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/consumauthors-francesco-morace-9788885486003","provider":"WR Book House","version":"1.0","type":"link"}