{"product_id":"consumer-psychology-paul-m-w-hackett-9783847407720","title":"Consumer Psychology: A Study Guide to Qualitative Research Methods","description":"This book provides students with a clear and concise guide to studying undergraduate courses in qualitative consumer research and ethnography. The authors present the major qualitative research approaches used in consumer and marketing research as well as practical procedures and theoretical aspects of research design, report presentation etc. In addition to that a weekly study guide, including comprehensive reading lists, completes the book.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Paul M. W. Hackett, Jessica Schwarzenbach, Uta Maria J?gens\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3847407724\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783847407720\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Verlag Barbara Budrich\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 04\/18\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 166\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.45lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.36d","brand":"Paul M. W. Hackett","offers":[{"title":"Paperback","offer_id":43940870488319,"sku":"9783847407720","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_ba5b15b7-93ae-4fa2-b98e-e2e011ba3320.jpg?v=1681449638","url":"https:\/\/www.whiterainbookhouse.com\/products\/consumer-psychology-paul-m-w-hackett-9783847407720","provider":"WR Book House","version":"1.0","type":"link"}