{"product_id":"contemporary-issues-in-strategic-management-paul-phillips-9781138939646","title":"Contemporary Issues in Strategic Management","description":"\u003cp\u003eTraditional narratives on strategic management no longer fulfil the needs of students, practitioners, consultants and business owners operating within contemporary society. This textbook provides a differentiated approach to the topic, highlighting the dichotomy between theory and practice, and guiding readers towards an understanding of the future of strategic management.\u003c\/p\u003e \u003cp\u003eMoving beyond the short-sighted goal of profit maximization, \u003ci\u003eContemporary Issues in Strategic Management\u003c\/i\u003e shines a light on measures that really matter, such as value. A wealth of global examples provide an illustration of competitive advantage from market-based and state-based perspectives, giving an insight into the activities that lead to the formation of successful and unsuccessful strategies.\u003c\/p\u003e \u003cp\u003eWritten by two distinguished scholars in the field, this global textbook is essential reading for postgraduate students of strategic management worldwide.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Paul Phillips, Luiz Moutinho\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1138939641\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781138939646\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/29\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 296\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.14lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.69h x 6.85w x 0.65d","brand":"Paul Phillips","offers":[{"title":"Paperback","offer_id":47135313690879,"sku":"9781138939646","price":115.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_7dc623c0-80c0-4787-9cb9-74770bf84bf4.jpg?v=1755009777","url":"https:\/\/www.whiterainbookhouse.com\/products\/contemporary-issues-in-strategic-management-paul-phillips-9781138939646","provider":"WR Book House","version":"1.0","type":"link"}