{"product_id":"content-chemistry-7th-edition-andy-crestodina-9781732046528","title":"Content Chemistry, 7th Edition:: The Illustrated Handbook for Content Marketing (a Practical Guide to Digital Marketing Strategy, Seo, Social Media, E","description":"\" The most practical book ever written about modern digital marketing\" - Jay Baer. The result of thousands of conversations about web marketing with hundreds of companies, this illustrated handbook is a compilation of the most effective advice about... - Practical approaches to search engine optimization, social media, and email marketing - The social, analytical, and creative aspects of modern marketing - The theory and practice behind content marketing - Analytics tips for ongoing marketing optimization and improvements This 6th edition has been updated to reflect new technologies and marketing trends. \"Andy Crestodina is our go-to person for all things content marketing. In Content Chemistry, Andy teaches you exactly what you need to know.\" -- Adam Franklin \u0026amp; Toby Jenkins, authors, Web Marketing That Works \"I consider myself pretty savvy when it comes to content marketing, but Andy Crestodina proved me wrong. Not only did I learn a ton from reading Content Chemistry, it sits on my desk and I refer back to it nearly daily. It's required reading for everyone who works for Arment Dietrich.\" -- Gini Dietrich, CEO, Arment Dietrich, author, Spin Sucks\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Andy Crestodina\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1732046522\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781732046528\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Orbit Media Studios, Inc\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/16\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 394\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback","brand":"Andy Crestodina","offers":[{"title":"Paperback","offer_id":46334747672831,"sku":"9781732046528","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_a6908975-9cb4-4593-b1fe-62b4033d60f7.jpg?v=1731467655","url":"https:\/\/www.whiterainbookhouse.com\/products\/content-chemistry-7th-edition-andy-crestodina-9781732046528","provider":"WR Book House","version":"1.0","type":"link"}