{"product_id":"copywriting-for-beginners-guide-robert-alderman-9781508527671","title":"Copywriting For Beginners Guide: The Ultimate Copywriter's Handbook to Writing Powerful Advertising, Sales and Marketing Copy","description":"Copywriting refers to a copy written for advertising and publicity purposes and aims to convince or compel the target audience. Copywriting services are offered by marketing and advertising agencies and utilized by commercial organizations to promote their ideas, brand, product or services. The purpose of copywriting is to get across a message in such an effective way that it not only reaches to its target audience but helps shape a favorable opinion as well and eventually leads to a desirable action.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Robert Alderman\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1508527679\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781508527671\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/18\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 32\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.13lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.07d","brand":"Robert Alderman","offers":[{"title":"Paperback","offer_id":44124333015295,"sku":"9781508527671","price":10.22,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ae633a5b-a824-4544-b992-a06dd62cbf10.jpg?v=1687436140","url":"https:\/\/www.whiterainbookhouse.com\/products\/copywriting-for-beginners-guide-robert-alderman-9781508527671","provider":"WR Book House","version":"1.0","type":"link"}