{"product_id":"correct-facebook-tracking-in-2021-wolfgang-saris-9798549518599","title":"Correct Facebook Tracking in 2021: How to set up Facebook tracking as accurately as possible despite the new iOS update.","description":"In this book, we'll show you \u003cb\u003ehow to set up your tracking as accurately as possible\u003c\/b\u003e so you can properly \u003cb\u003emeasure your business success\u003c\/b\u003e and make the right decisions. \u003cp\u003e\u003c\/p\u003eAfter Facebook's ad revenue grew to over 45% in the first three months of 2021, bringing it to over $25 billion, Facebook is currently struggling with a major issue that could severely limit further growth in the ad revenue space. The new iOS 14.5 update, which includes a feature (\"ATT - App Tracking Transparency\") that makes it child's play for iPhone and iPad users to stop apps from tracking them. Facebook expected the changes to iOS to have an immediate impact, and that's exactly what happened. \u003cp\u003e\u003c\/p\u003eFacebook has introduced \"Aggregated Event Measurement (AEM)\" for this purpose. The AEM is supposed to be a new way of measuring campaign performance.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Wolfgang Saris\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798549518599\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/04\/2021\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 42\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.15lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.02h x 5.98w x 0.09d","brand":"Wolfgang Saris","offers":[{"title":"Paperback","offer_id":48851591233791,"sku":"9798549518599","price":9.95,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/correct-facebook-tracking-in-2021-wolfgang-saris-9798549518599","provider":"WR Book House","version":"1.0","type":"link"}