{"product_id":"cosplay-marketing-pr-101-philip-odango-9781981951277","title":"Cosplay Marketing \u0026 PR 101: Startup Essentials for Growing Your Cosplay Brand","description":"\u003cb\u003eSo you want to be a Cosplay Entrepreneur?\u003c\/b\u003e \u003ci\u003eCosplay Marketing and PR 101\u003c\/i\u003e establishes the startup principles of building a brand, creating value and cultivating engagement as a cosplay entrepreneur. With over 15 years of experience in marketing and public relations, award-winning cosplayer Philip Odango shares insight, exercises and working documents in this original learning pathway to equip enterprising cosplayers, photographers and artists in their professional journey. From creating an online presence, to developing a strategic content plan and deploying a press release, this 101-level workbook is an essential part of any cosplayer entrepreneur's professional acumen. \u003ci\u003eCosplay Marketing \u0026amp; PR 101\u003c\/i\u003e is the first book in his \u003cb\u003e\u003ci\u003eCosplay Professional Development Series\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Philip Odango\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 198195127X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781981951277\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/21\/2017\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 38\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.28lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 8.00w x 0.10d","brand":"Philip Odango","offers":[{"title":"Paperback","offer_id":43940580884735,"sku":"9781981951277","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/products\/img_8fd0a4b8-b25b-456e-a817-ee27ae5ddc95.jpg?v=1681448007","url":"https:\/\/www.whiterainbookhouse.com\/products\/cosplay-marketing-pr-101-philip-odango-9781981951277","provider":"WR Book House","version":"1.0","type":"link"}