{"product_id":"create-ai-marketing-strategy-lexie-walker-9798271509506","title":"Create AI Marketing Strategy: What Works, What Doesn't, and What's Next","description":"\u003cp\u003e\u003cb\u003eMarketing has changed...again.\u003c\/b\u003e\u003cbr\u003eIn a world where AI dominates headlines, marketers are struggling to separate the hype from what actually drives results. \u003ci\u003eCreate AI Marketing Strategy\u003c\/i\u003e cuts through the noise to help you build clarity, confidence, and a plan that works.\u003c\/p\u003e\u003cp\u003eWhether you're a CMO, strategist, or solo marketer, Lexie Walker gives you the frameworks, checklists, and real-world examples to turn AI from a buzzword into a business advantage.\u003c\/p\u003e\u003cp\u003ePractical, insightful, and refreshingly human-this is your playbook for thriving in the age of intelligent marketing.\u003c\/p\u003e\u003cb\u003eWhat You'll Learn\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eHow to build an AI-powered marketing ecosystem\u003c\/b\u003e that aligns with real business goals, not just trends.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eThe five foundational pillars of AI marketing success\u003c\/b\u003e - from data strategy and customer understanding to creative intelligence and ethical integration.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eHow to use AI for insight, not just output\u003c\/b\u003e - to think faster, learn smarter, and execute with precision.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eProven frameworks and tools\u003c\/b\u003e that help marketers transition from reactive to strategic.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eHow to future-proof your team and business\u003c\/b\u003e by developing adaptive, creative, and analytical capabilities that no algorithm can replace.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cb\u003eWho This Book Is For\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eMarketing leaders\u003c\/b\u003e who want to evolve their strategy for the AI era.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eEntrepreneurs and founders\u003c\/b\u003e who need to cut through the clutter and create clarity.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eAgencies and consultants\u003c\/b\u003e building smarter systems for their clients.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eStudents and professionals\u003c\/b\u003e who want to understand the future of marketing - and how to lead it.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cb\u003eThe Create Series\u003c\/b\u003e\u003cp\u003eThis book is part of \u003ci\u003eThe Create Series\u003c\/i\u003e - designed to help professionals turn ideas into impact through clarity, structure, and strategy. Each book in the series blends timeless principles with the latest in innovation and leadership thinking.\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cp\u003e\u003cb\u003eLexie Walker\u003c\/b\u003e has spent more than two decades transforming marketing teams and strategies for global brands and growth-stage companies. She has helped organisations navigate the shift from traditional advertising to digital transformation - and now, from automation to intelligent strategy.\u003cbr\u003eAs a speaker, mentor, and creator of \u003ci\u003eThe Create Series\u003c\/i\u003e, Lexie's mission is to empower marketers and leaders to simplify complexity, embrace innovation, and create with purpose.\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eAdvance Praise for Create AI Marketing Strategy\u003c\/b\u003e\u003cp\u003e\"A must-read for marketers who want to move beyond the buzz and actually lead in the age of AI.\"\u003cbr\u003e- \u003ci\u003eMarketing Innovation Review\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e\"Clear, actionable, and inspiring - Lexie Walker cuts through the hype with elegance and intelligence.\"\u003cbr\u003e- \u003ci\u003eThe Future of Work and Digital Management Journal\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eTake the Next Step\u003c\/b\u003e\u003cp\u003eIf you're ready to stop chasing AI trends and start creating real results, this is your playbook. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003eClarity. Confidence. Strategy. Create.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lexie Walker\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9798271509506\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Independently Published\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/27\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 180\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.55lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.38d","brand":"Lexie Walker","offers":[{"title":"Paperback","offer_id":49170662916351,"sku":"9798271509506","price":11.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.whiterainbookhouse.com\/products\/create-ai-marketing-strategy-lexie-walker-9798271509506","provider":"WR Book House","version":"1.0","type":"link"}