{"product_id":"creating-and-delivering-your-value-cindy-barnes-9780749476519","title":"Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit","description":"In recent years, developing a value proposition has become a prime consideration for businesses. A value proposition is an analysis and quantified review of the business benefits, costs and value that a company can deliver to prospective customers and customer segments. Creating and Delivering your Value Proposition provides guidance for business leaders - demonstrating why having a strong value proposition is so important for a company. This practical new title shows readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. Featuring global case studies and examples, Creating and Delivering your Value Proposition is an essential guide to understanding and developing a value-focused strategy for all senior practitioners.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Cindy Barnes,Helen Blake,David Pinder\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0749476516\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780749476519\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/27\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 232\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.11lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.56d","brand":"Cindy Barnes","offers":[{"title":"Hardcover","offer_id":48448919961855,"sku":"9780749476519","price":176.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_78a61d69-566b-4939-93b5-a9de19f8a408.jpg?v=1777261154","url":"https:\/\/www.whiterainbookhouse.com\/products\/creating-and-delivering-your-value-cindy-barnes-9780749476519","provider":"WR Book House","version":"1.0","type":"link"}