{"product_id":"creating-lasting-value-jeroen-geelhoed-9780749471170","title":"Creating Lasting Value: How to Lead, Manage and Market Your Stakeholder Value","description":"\u003cp\u003eThe consequences of a primary focus on shareholders over the last few decades has emphasized that that a new model of value creation is necessary. Today's economy demands organizations that create value, not only for shareholders but also for customers, employees, leaders and society. Businesses that face up to this challenge by focusing on all the stakeholders involved will be far more successful in the long term than those driven purely by seeking to deliver the maximum return on shareholder investment.\u003cb\u003e\u003ci\u003e Creating Lasting Value \u003c\/i\u003e\u003c\/b\u003eshows readers how to achieve lasting results by channeling efforts into three key areas. It demonstrates how to lead the value, manage the value, and market the value. \u003cbr\u003eThe successful organizations of the future will be those that can put these principles into practice: this book shows you how.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jeroen Geelhoed, Salem Samhoud, Nur Hamurcu\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 0749471174\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9780749471170\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Kogan Page\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/31\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.99lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.67d","brand":"Jeroen Geelhoed","offers":[{"title":"Paperback","offer_id":46250446258431,"sku":"9780749471170","price":45.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0dc4b0db-48e0-479b-9a7f-58eb3c335ba9.jpg?v=1729600344","url":"https:\/\/www.whiterainbookhouse.com\/products\/creating-lasting-value-jeroen-geelhoed-9780749471170","provider":"WR Book House","version":"1.0","type":"link"}