{"product_id":"creativity-innovation-and-the-fourth-jon-arild-johannessen-9781032371825","title":"Creativity, Innovation and the Fourth Industrial Revolution: The da Vinci Strategy","description":"\u003cp\u003eThe most important goals for an organization in the Fourth Industrial Revolution will be innovation and enhanced performance. Creativity is a means for promoting these goals - a creative person is a productive person who uses all their resources to attain specific goals. Da Vinci Creativity should be understood as being focused on improving performance both at individual and organizational levels. Traditional organizations can be hierarchical, and thus rigid, at a time when the external environment is undergoing very rapid change. The aim of this book is to present an organizational model that develops leaders who are able to cope with the demands of the Fourth Industrial Revolution.\u003c\/p\u003e \u003cp\u003eIn light of the increasing levels of innovation being experienced in society around us, \u003ci\u003eCreativity, Innovation and the Fourth Industrial Revolution: The da Vinci Strategy\u003c\/i\u003e offers an organizational theory that can be applied in the Fourth Industrial Revolution. This book will be of interest to researchers, academics, and students in the fields of leadership, strategy, and technology and innovation management.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jon-Arild Johannessen\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 103237182X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781032371825\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/10\/2022\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 130\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.69lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.38d","brand":"Jon-Arild Johannessen","offers":[{"title":"Hardcover","offer_id":44491560354047,"sku":"9781032371825","price":59.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_0ebc8bc8-3fb7-47d1-957f-de231b0cea04.jpg?v=1699451904","url":"https:\/\/www.whiterainbookhouse.com\/products\/creativity-innovation-and-the-fourth-jon-arild-johannessen-9781032371825","provider":"WR Book House","version":"1.0","type":"link"}