{"product_id":"cruise-tourism-innovation-alexis-papathanassis-9783832536879","title":"Cruise Tourism \u0026 Innovation: Improving Passengers' Experiences and Safety","description":"Innovation management is arguably essential for the profitability and growth sustainability of the cruise industry; as it is for most areas of business endeavour. Now, more than ever, the cruise sector is faced with significant challenges, including: safety and industry reputation in the aftermath of the Costa Concordia disaster, al larger competitive scope and diminishing profit margins. Given that innovation management can be perceived as a management attitude and cultural habit, fostering inspiration is just as relevant as delivering innovation methodologies and guidelines. On this basis, the aim of this combined conference proceedings is to provide a creativity impulse and to illustrate the breadth and potential of innovation management in the cruise sector. Sources on inspiration include: mobile information and communication technologies, multimedia, and the internet and focus on areas as diverse as safety, aesthetics, culture and professional education.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Alexis Papathanassis\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 3832536876\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9783832536879\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Logos Verlag Berlin\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/09\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 278\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.05lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.40h x 6.60w x 0.60d","brand":"Alexis Papathanassis","offers":[{"title":"Paperback","offer_id":48450130477311,"sku":"9783832536879","price":63.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_88ac8171-7b81-4794-83bc-a02d2194a057.jpg?v=1777266342","url":"https:\/\/www.whiterainbookhouse.com\/products\/cruise-tourism-innovation-alexis-papathanassis-9783832536879","provider":"WR Book House","version":"1.0","type":"link"}