{"product_id":"culture-and-the-individual-william-w-dressler-9781629585192","title":"Culture and the Individual: Theory and Method of Cultural Consonance","description":"\u003cp\u003e\u003cstrong\u003eWinner of the 2019 Society for Anthropological Sciences Book Prize\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis book engages with the issue of how culture is incorporated into individuals' lives, a question that has long plagued the social sciences. Starting with a critical overview of the treatment of culture and the individual in anthropology, the author makes the case for adopting a cognitive theory of culture in researching the relationship. The concept of cultural consonance is introduced as a solution and placed in theoretical context. Cultural consonance is defined as the degree to which individuals incorporate into their own beliefs and behaviors the prototypes for belief and behavior encoded in shared cultural models. Dressler examines how this can be measured and what it can reveal, focusing in particular on the field of health.\u003c\/p\u003e\u003cp\u003eWritten in an accessible style by an experienced anthropologist, \u003cem\u003eCulture and the Individual\u003c\/em\u003e pulls together more than twenty-five years of research and offers valuable insights for students as well as academics in related fields.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e William W. Dressler\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 162958519X\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781629585192\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Routledge\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/01\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 198\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.10w x 0.50d","brand":"William W. Dressler","offers":[{"title":"Paperback","offer_id":44717601456383,"sku":"9781629585192","price":49.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_8ae6c71c-559b-487b-9ec4-a107538bd97c.jpg?v=1705688840","url":"https:\/\/www.whiterainbookhouse.com\/products\/culture-and-the-individual-william-w-dressler-9781629585192","provider":"WR Book House","version":"1.0","type":"link"}