{"product_id":"customer-loyalty-and-success-j-lynch-9781349395125","title":"Customer Loyalty and Success","description":"This new book focusses upon customer care in relation to Human Resource Management issues and strategic planning. It addresses the objective of customer loyalty and retention in relation to business success and shows how this can integrate a company's strategy with regard to Marketing, Human Resource Management, Quality and Management of Change. This is an innovative book in a topical area that draws upon case study material.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e J. Lynch\u003cbr\u003e\u003cb\u003eISBN-10:\u003c\/b\u003e 1349395129\u003cbr\u003e\u003cb\u003eISBN-13:\u003c\/b\u003e 9781349395125\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Palgrave MacMillan\u003cbr\u003e\u003cb\u003eLanguage:\u003c\/b\u003e English\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/19\/1995\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 292\u003cbr\u003e\u003cb\u003eFormat:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.86lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.50w x 0.69d","brand":"J. Lynch","offers":[{"title":"Paperback","offer_id":44064341852415,"sku":"9781349395125","price":109.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0662\/2982\/9887\/files\/img_ebc15892-47ca-4fd8-964a-ea32f95a27d5.jpg?v=1685394909","url":"https:\/\/www.whiterainbookhouse.com\/products\/customer-loyalty-and-success-j-lynch-9781349395125","provider":"WR Book House","version":"1.0","type":"link"}